Email marketing - the right way
Along with SEO and web development, email marketing has been one of Greenmedia’s core services from day one.
Unlike some of the so-called email marketing experts out there, we’re not jumping on the bandwagon and we haven’t bought a generic off-the-shelf programme to do it for us. Our system has been created in-house by our own development team, and is based solely on the needs of our clients. It has developed over the years to become the email marketing system of choice for the likes of Aston Martin, Ferrari, Porsche and Audi, among others.
The success of any email marketing broadcast depends on several factors working together, and because of our many years of experience we know precisely what works and what doesn’t.
It’s always crucial to keep in mind the reasons why you’re doing a particular email marketing campaign - while it’s easy to come up with a nice looking e-flyer, if you ignore the other key issues you’ll find that the campaign will be a flop. There are lots of areas to consider, and making something presentable is a small part of the process. This isn’t about being a vanity project and creating something that appeals specifically to you - it’s about getting results, which means knowing your target customers and developing everything around meeting their needs.
At Greenmedia we know the design approaches that will grab readers’ attention and keep it. We know how to create call-to-action messages that get clicks and calls flooding in. We know the optimum broadcast time and day for your industry, and we’ve learned quite a few other things throughout our years of doing this. We know email marketing and we know how to make it work for your business.